Success Tips

What your start-up business can learn from Google

2018-03-13T16:46:34+00:00 By |Success Tips|

Google grew from start-up to global brand in an incredibly short space of time. But Google weren’t the first players in the emerging web search market. They didn’t have first to market advantage, which is often so important. What they did have over competitors such as Yahoo though was a significant cost advantage.

From concert hall to subway – how do people perceive value?

2018-03-24T09:09:14+00:00 By |Success Tips|

In January of 2007, the Washington Post conducted an experiment on how people’s perceptions and priorities were influenced by context. They had Joshua Bell, one of the best violinists in the world, take the form of a street performer inside a busy subway station in Washington DC.